Business Base Features
Unified, Cross-Channel Inbox
One shared inbox in Business Base, where your team reads and answers customer messages.
In every Business Base account. On Cruise and Orbit, AI web chat leads arrive here too.

Every conversation in one list
Anyone on your team can pick up a conversation, reply, and hand it to someone else.
What you see
- Sample message threads.
- A team member's reply to a question about a custom cake.
What it needs
- Your channels connected in the app's settings.
- A Facebook Page and an Instagram business account, for those messages.
On Cruise and Orbit, AI web chat leads and texts arrive in the same inbox.
Bring your messages together
Book a time to talk through where your customers reach you.